Microsoft Just Rename Edge Browser on iOS and Android, Embracing AI Integration


In a strategic move to underscore its commitment to artificial intelligence (AI), Microsoft has revamped its Edge browser on iOS and Android, giving it a new moniker— “Microsoft Edge: AI Browser.” The shift signals a broader initiative by Microsoft to infuse AI into all its applications and services, aligning with CEO Satya Nadella’s vision of a pervasive AI integration across the company.

The updated name isn’t merely a cosmetic change; it reflects the tangible AI features embedded within Microsoft Edge. The browser now boasts Copilot, an AI-powered assistant accessible at the tap of a button. Utilizing GPT-4, Copilot enhances the browsing experience by facilitating queries, refining searches, providing comprehensive summaries, and even generating images with DALL-E 3.

Critics have debated the accuracy of labeling Edge as an “AI Browser,” contending that it simply incorporates AI features rather than being fundamentally AI-driven. However, the distinction is blurred as Edge’s AI capabilities are seamlessly integrated, readily available across various functionalities, and not confined to specific sites or search engines.

READ ALSO:Microsoft Copilot is now available as a ChatGPT-like app on Android

The move follows Microsoft’s broader strategy of infusing AI across its portfolio, evident in the recent renaming of Bing Chat to “Copilot with Bing Chat” and the unification of various Copilots under a cohesive brand. The company’s commitment to AI innovation is further exemplified by SwiftKey, officially titled “Microsoft SwiftKey AI Keyboard.”

Microsoft Edge’s transformation into an “AI Browser” signifies not just a rebranding effort but a tangible evolution in the browser’s capabilities. As AI continues to shape the future of technology, Microsoft’s bold step underscores its dedication to staying at the forefront of innovation. Explore the enhanced browsing experience by downloading the updated “Microsoft Edge: AI Browser” on iOS and Android devices.

Source: Windows Central

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